DALLAS (MAY 2007) – Steven Derwoed, Managing Director, New York becomes a member of the VM+SD magazine editorial advisory board.

VM+SD magazine uses its board for guidance, advice and insights into the evolving trends and issues of the retail business. The board meets twice a year and contributes ideas at GlobalShop and the annual VM+SD International Retail Design Conference.

As a Managing Director, Steven leads RYA Design Consultancy's New York Office in creating and managing the planning and design of specialty retail and branded retail environments. As a liaison between the owner and the design team, he provides positioning and creative design leadership to interpret retail strategies into integrated design solutions. Steven's design focus is on creating an overall retail experience that connects with consumers on an emotional level and provides visual cues that stimulate them to buy.

Currently Steven is working with clients such as Calvin Klein, Watches of Switzerland, Macy's and London Jewelers. He has also worked with consumer brands and specialty retail clients such as Saks Fifth Avenue, Borders Books, Samsonite, Kenneth Cole, Mont Blanc, Cartier, and TUMI.